
Rowland H. joined an evangelical organization called the Oxford Group, found the spiritual experience he needed, and was saved from his alcoholism. He then dedicated himself to helping other people overcome their addiction to alcohol through ‘spiritual conversion’. One of these men was a friend of Bill Wilson’s, who once freed from his compulsion to drink, brought the message to his still drinking friend Bill Wilson. Wilson was cured almost immediately, and soon after having his last drink, he read William James' Varieties of Religious Experience, which confirmed for him the nature and meaning of his own spiritual conversion. These two elements are the first two steps, and the most important, in the twelve step program: accepting that you are hopelessly within the grips of alcohol, and that only a higher force can save you. Here is a link to Wilson’s letter to Jung.